DuoHM folding card
Submitted by: colordruck Baiersbronn W. Mack GmbH & CO. KG + fischerwerke GmbH & Co. KG
Type and intended use: Visual product packaging for the launch of the new DuoHM dowel from fischerwerke GmbH & Co. KG
Status: The submission is already on the market.
Material: Paper, cardboard, carton
Country: Germany
What the jury said
The plug packaging from fischerwerke, which has already been launched, puts communication with the customer centre stage. The area of application of the individual dowels is clearly recognisable and gives the consumer guidance about suitable surfaces and drill bits. The smart cardboard blank combines all these elements with minimal use of materials.
The pack helps you step by step through the application. The innovatively redesigned packaging is also notable in that it replaces an existing dual material packaging, while taking existing recycling concepts into account. A very successful design.