Jägermeister 9556 Nights of Exploration

What the jury said

The concept for a strictly limited edition of Jägermeister: a new, ultra-premium herbal liqueur whose essence has been matured for more than 25 years in oak barrels. Jägermeister "9556 Nights of Exploration" is presented in a unique bottle. The product impresses with its clever overall concept, unusual bottle branding and, above all, the elaborate secondary packaging.

The wooden box is hand made from wood felled just 2 kilometres from Jägermeister’s production site in Wolfenbüttel. The individual beech tree’s origin can be traced using a serialised QR code and the code number in the bottle lid.

The box is designed with individualised inlays containing the serial number according to country. It is painted in the brand colour, has four snap fasteners and 5 individual screen prints on three sides. The box is the supporting element of the overall design.