Gardena EcoLine
Submitted by: Berndt+Partner Creality GmbH
Type and intended use: Garden tools made from recycled materials stylishly packaged
Status: The submission is already on the market.
Material: Corrugated cardboard
Country: Germany
What the jury said
The overall look of this packaging for Gardena EcoLine impressed the jury in the refinement aspect of the “Design” category.
The “EcoLine” product line’s sustainability, which is made from recycled materials, extends to the use of 100% recycled corrugated cardboard and water-based colours in the packaging.
The minimalist and natural design supports the sustainable feel and helps to differentiate the EcoLine product line from the standard range at the POS.
The packaging colours harmonise with the product and result in an aesthetic and natural overall design.